MMM - Master in Marketing Management

Master in Marketing Management - MMM

MMM or Master in Marketing Management is a Post-Graduate Sales and Marketing Management course. Marketing Management is the analysis, planning, implementation, and control of programs designed to create, build and maintain beneficial exchanges with target buyers for achieving organizational objectives. Master in Marketing Management course covers all marketing management aspects, including functional areas of marketing management like industrial marketing, marketing research from the theoretical and practical perspective, and marketing management, consumer behavior, etc.

The Master in Marketing Management course content emphasizes, the study and application, rather than mere marketing. The duration of the Master in Marketing Management course is two years (in some cases it may be more or less than this depending on different institutes' rules and regulations) and it is career orienting in nature that opens many job fields for them.

Master in Marketing Management Eligibility      

• Students should have passed a Bachelor’s degree or any other equivalent qualification from any recognized University. 
• The students should score a minimum of 50% aggregate marks at their Graduation level.

Master in Marketing Management Syllabus

Syllabus of Marketing Management course as prescribed by various Universities and Colleges.

Master in Marketing Management Colleges

• Savitribai Phule Pune University, Pune
• Sydenham Institute of Management Studies and Research and Entrepreneurship Education - SIMSREE, Mumbai
• Jamnalal Bajaj Institute of Management Studies - JBIMS, Mumbai

Master in Marketing Management Course Suitability

• Applicants also must be good with data/analytical skills such as technology capture and making available enormous amounts of data about buyer and seller behavior.
• Candidates should possess social media skills; only after this, they can observe differences between old-style one-way media conversations and group interactivity.
• Candidates willing to further studies also are suitable for the course.
• Students who want to expand their studies in the general area of marketing and specialize in a closely related field are suitable for it.
• The course is suitable for those who want to gain invaluable experience in developing and implementing integrated marketing programs and build skills in working with other line managers to get the best outcomes.

How is the Master in Marketing Management Course Beneficial?

• Career opportunities lie in areas such as marketing management, sales, technical writing, training, consulting, etc.
• It helps students to become successful Marketing Managers by exposing them to a marketing development environment while laying special emphasis on marketing management for small and medium enterprises.
• The course prepares graduates for various career paths within the private, public, and not-for-profit sectors.
• They can also find jobs in stores, computer companies, utility companies, construction firms, food producers, manufacturing firms, arts organizations, and the like.

Master in Marketing Management Employment Areas

• DHTC Logistics Ltd. - Ahmedabad
• Education & Research Institutes
• HLL Lifecare Limited - Delhi
• Nirmal Bang - Bangalore
• Silica - Delhi
• TVS Credit Services Ltd. - Aurangabad

Master in Marketing Management Job Types

• Assistant Manager
• Associate Professor
• Business Process Analyst
• Consultant
• Demand Supply Advisor
• Management Trainee
• Marketing Communication
• Relationship Manager
• Sales Operations Associate
• Zonal Business Manager