Apeejay School of Management - ASM

About Apeejay School of Management - ASM

The Apeejay School of Management - ASM is one of the premier business schools in India. The PGDBM programme is approved by the All India Council for Technical Education (AICTE) and is well known for excellence in quality management education. The Apeejay Education Society established the Apeejay School of Management - ASM in 1993. The institute has an aesthetically integrated campus, combining scenic charm with the state-of-the-art facilities including auditorium, open air theatre, seminar halls, and conference rooms. The state-of-the art building housing the School has five floors with a built-up area of more than 10,000 square meters. Besides ample classrooms, it has conference halls, seminar halls, an auditorium, open-air theatre, computer labs, and the library.

Location - ASM is located in Dwarka, New Delhi, near Indira Gandhi International Airport, which is about 40 minutes drive from Connaught Place. It is situated in a calm and serene surrounding, the campus area spread over two acres.

Faculty

IT/IS.
HRM.
CRM & Information Technology.
Insurance.
Marketing.
Finance.
Economics.
Operation Research.

Facilities

Hostels - ASM provides for separate hostel facilities for boys & girls. Hostel facility is made available for students by the Institute. Boarding and Lodging is charged at the rate of Rs.5300/- per month, which may vary from time to time.

Scholarships - The institute offers merit based Scholarships to the students of PGDM (Full Time) programmes.

Some of these are:

• Dr. Stya Paul - Rs. 50,000/ - each.
• Mrs. Rajeshwari Paul - Rs. 50,000/ - each.
• Merit Based Scholarships - Rs. 3,00,000/- each.
• Merit Based Scholarships - Rs. 1,50,000/- each.

Library - The school has well-maintained libraries of books, journals and other documents both of Indian and foreign authors. It subscribes to reputed foreign and Indian professional journals and other business magazines and newspapers. It is also well stocked with audio, video cassettes and CDs. To make it pleasant and comfortable the libraries have been air conditioned. Besides, the students are given one standard text book for each subject for take-home. The library has computerized its system of management, circulation, enquiry (OPAC), acquisitions, and periodicals with multi - user facilities. It subscribes to Online Journals (Emerald) and other business magazines and newspapers. It has a multimedia section comprising of TV, VCR, CDs, and Video/Audio cassettes. It can boast of institutional membership of two renowned libraries, viz., British Council Library (BCL), American Library, National Science Library and DELNET.

Computer Labs - The institute has four air-conditioned labs. It has more than 400 computers with latest software and hardware and connected to Novel Network LAN. The students enjoy fast connectivity of the internet. Apart from this, each student has been provided with the latest version of personal computer/ Laptop for their use.

Corporate/ Academic Trainings - These programs are intended to equip banking and financial executives with knowledge and skills for efficient and effective advisory role and are targeted towards corporate executives in goods & services sectors and aimed to help them manage their customers.

Some of these include:

1. MDP - Management Development Program.
2. MTP - Management Training Program.
3. FDP - Faculty Development Program.

Lecture Rooms - The classrooms and syndicate rooms are air conditioned and ergonomically designed for seating comfort of the students. These have been developed into learning halls with right ambience befitting the conduct of management and information technology courses. Classrooms are also equipped with LCD and OHP.

Auditorium - The School has a state-of-the-art 450-seater air-conditioned auditorium, to host various academic activities, such as organising and conducting conferences, seminars, and symposia. The open-air theatre has stepped seating system for 350 persons for holding cultural and extracurricular activities.

Seminar Halls and Conference Halls - The school building has adequate number of well-furnished halls for conducting academic activities like EDPs, seminars, and conferences. Students get opportunities of interface with some of the best minds in their respective fields in these programmes.

Placement - Real time applications of the concepts learnt is supported with regular industry visits, industry projects and guest lectures by prominent business and social personalities. This also assists the students in landing the right positions with the best of companies. Some of the companies which employ the students include Future Group, HDFC Bank, The Leela, Indiabulls, Naukri.com, Keane India, ICICI Bank etc.

Conferences / Seminars & Corporate Lectures - Various such events are held from time to time, these are attended by various intellectuals.

Industrial Interface - CRC took 120 students to Parle Biscuits Pvt. Ltd., Neemrana on 9th Feb 09. Parle Products has been India's largest manufacturer of biscuits and confectionery, for almost 80 years. Students learnt how kaizen 5S & six sigma is in operations in the plant which has yielded high profitability and zero rejections and more productivity. The students of PGDM-IB spent a whole day at the ICD, Faridabad as part of their industrial tour. They were given a comprehensive demonstration of the procedures/ processes/ documentation for exports.

IJMR - ‘International Journal of Management Research (IJMR)’ is a peer-reviewed biannual journal published jointly by Apeejay Education Society, New Delhi (India) and Philadelphia University, Philadelphia (USA). IJMR will be published in March and September every year. IJMR aims at providing an intellectual platform for high quality research encompassing all the sub-domains of Management. In the process, as a joint academic initiative, it would not only cause dissemination of knowledge across the world but also foster collaborative research.

Club Activities - At ASM special emphasis is laid on overall personality development of the students. For the purpose, there is a special unit viz, Communication Development Cell with half a dozen faculty trained in interpersonal skills, personality development, theatre and drama, Negotiation skills, selling skills, oral and writing skills. To further this there are 5 student activity clubs in the campus viz, Marketing Club, Finance Club, HR Club , Theatre and Film Club.

Alumni Association - Active alumni helps in various activities, especially in corporate interface and brand building of the institution. The Placement Office maintains an active database of the ASM alumni, organizes regular meetings and events, which provides linkage between the participants and the industry.

Cafeteria - Hygienic, nutritive, and a well laid - out cafeteria exists in the School premises for ready service to the students and faculty.

Cultural Events - These events include:

• Founder’s Day.
• Synergy.
• Dance Performances.
• Teacher’s Day.

Other Facilities - The institute has its own facilities for drinking water, electricity, and fire fighting systems.

Achievements

• NBA ((National Board of Accreditation) Accreditation by AICTE (HRD Ministry).
• A++ Rating from Business India in the year 2007.
• Apeejay School of Management has obtained TCS Accreditation for the years 2007-09.
• PGDM programme of the institute has been given MBA equivalence by AICTE.
• The institute journal ‘Apeejay Business Review’ has been awarded international standard serial number from International centre for ISSN, Paris through National Institute of Science Communication and Information Resources.Apeejay School of Management has been accorded NBA (National Board of Accreditation) Accreditation.