Aizaz Rizvi College of Journalism and Mass Communication - ARCJMC - Courses

B.B.A.

Bachelor of Business Administration (BBA) 

The Three-year Bachelor in Business Administration BBA (Global) program is designed to provide young minds an opportunity to develop their management skills to compete successfully in the global business environment.This program alsoprovides a foundation to individuals who are interested in pursuing an MBA at a post-graduation level. 

Program Objectives 

• To introduce the learner to a range of relevant theoretical business management concepts 
•  To demonstrate reasonable degree of proficiency in analyzing and interpreting information related to the various functional areas of management 
•  To develop inter-personal skills required for effective management and implementation of solutions to business problems.  
• To update the knowledge base related to various business domains and appreciate their significance

Program Details

The Three-year Bachelor in Business Administration (Global) Program is specially designed to provide undergraduate students an opportunity for developing management skills to compete successfully in the global business environment. The curriculum has been designed to lay the foundation for logical and analytical skills development. Students will be awarded BBA–Global upon completion of the program.

Course content

First Year

1. Fundamentals of Management
2. English Language
3. Business Environment
4. Business Economics
5. Fundamentals of Marketing

Second Year

1. Business Communication
2. Financial Accounting
3. Business Statistics
4. Fundamentals of Organizational Behavior
5. Legal Aspects of Business

Third Year

1. Financial Management
2. Business Information Systems
3. Human Resource Management
4. Cost & Management Accounting
5. Production & Operations Management

Examination Process

The evaluation system of the program is based on following components:

Annual Examination

The annual University Examinations will be held in the month of May / June for all the programmes. Supplementary examinations will be conducted in the month of December. Application forms for registration for the examinations will be sent in the month of February / March by the controller of Examinations, Annamalai University to all the students who have paid their tuition fees in full. Information regarding centers of examination, time-table, fees payable and other regulations governing the examination will be sent to the students along with that Application Form.

Assignments & Case Studies

The main purpose of assignments is to test students' comprehension and practical knowledge derived from the study material that they receive during the program. Assignments and casestudies carry 25% weightage towards final result. Students will not be allowed to appear in the Examination if they do not submit the assignments before the commencement of the annual examination.