About DJ Academy of Design - DJAD

D.J. Academy of Design (DJAD) Courses

I)  Under Graduate Program in Industrial and Communication Design

Duration - 4 Years

Eligibility - 10+2 Pass

Age - Up to 23 Years

DJAD undergraduate programme starts with a one-year Design Foundation Programme that concentrates on learning basic concepts of design involving courses that build the strong foundation for design thinking and practice. The programme helps students decide their area of specialisation. The students need not select a major at the time of applying to DJAD but they choose their area of specialization towards the completion of the Foundation Programme.

The students then branch out into Industrial Design or Communication Design streams from the second year. The learning is interdisciplinary as many of the courses are offered to both industrial and communication design students encouraging them to work across disciplines. In the fourth year they specialize in one of the following areas by choosing design projects from their area of interest. Fourth year also consists of internship, colloquium paper and a six-month diploma project.

Under this partnership, DJAD students have an option to complete part of their studies at Northumbria University, UK and earn a BA degree from Northumbria University. DJAD students can opt for Northumbria University certification at the end of 2nd or 3rd year of their DJAD UG courses and complete the rest of their courses at Northumbria University.

Specialisation in Industrial Design	Specialisation in Communication Design
Product Design	Graphic Design
Furniture and Interior Design	Film and Video
Accessory Design	Animation Film Design

II) Post Graduate Program in Industrial and Communication Design

Duration – 2 to 3 Years

Eligibility - Degree in Any Discipline

Age - 20 years and above

The postgraduate programme is open to graduates from any field. Time duration varies according to their previous education and experience. DJAD offers Post graduation in Product Design and Graphic Design. The Post graduate programmes at DJAD offer specialisations in the chosen design discipline. The PG student initially will spend considerable time in unlearning the rigid methods which he/ she had been used to earlier.

Specialisations Offered

• Accessory Design
• Animation Film Design
• Film & Video Communication Design
• Furniture & Interior Design
• Graphic Design
• Interaction Design
• Packaging & Graphics
• Product Design
• Universal Design

III) Integrated Programme

Duration - 5 Years

Eligibility - 10 + 2 from any stream

Age - Up to 23 Years

This unique academic programme is designed to suit the student’s interest in specialised area of design by acquiring Post graduation in 5 years.

1 Year Foundation Programme

2 Year Common Courses in Industrial / Communication Design

3 Year Common Courses in Industrial / Communication Design + Industrial Training

4 Year Courses in Specialised Area + Internship

5 Year Colloquium Paper + Diploma Project in Specialised Area

Specialisations Offered

• Product Design
• Furniture & Interior Design
• Accessory Design
• Typography & Publication Design
• Interaction Design
• Packaging & Graphics
• Universal Design
• Film & Video Communication Design
• Animation Film Design

IV) Post Graduate Program in Interaction Design

Interaction Design is essentially shaping digital devices, systems and services for human communication and transaction.

Duration - 2.5 Years

Age - 20 years and above

Eligibility - A degree/diploma in engineering, arts, fine arts, design/architecture, with proficiency in information technology fundamentals, use of computers, basic digital media design, use of word processing, publishing, spreadsheets, and graphic editor software tools.

The course is ideal for:

• UI, UX or Interaction design practitioners seeking advance training or formal qualification in Interaction Design

• Software engineers and front-end developers interested in up-skilling themselves in the area of Interaction Design

• Design graduates and practitioners seeking advance training or looking to move laterally into the Interaction Design discipline

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Information compiled from: DJ Academy of Design - DJAD Website