Vogue Institute of Fashion Technology - VIFT

M.B.A. in Fashion Design & Business Management

Introduction

MBA in Fashion Design and Business Management is designed to effectively integrate the management theories associated with the global fashion industry with various business aspects of fashion design, production, marketing and merchandising. MBA in Fashion Design an ideal Fashion Designing managerial course for students who aspire to excel in the business world. The course aims in developing both academic understanding and inculcation of the innovative and practical skills essential for achieving success.

Covering a wide range of topics including communication, merchandising, buying, retail management, consumer psychology, distribution and fashion business related modules, this course also provides an opportunity to work on industry related projects, attend fashion events, listen to guest speakers and visit leading brands stores, design studios and factories.

Semester – I

• Principles of Fashion Management and Fashion Marketing
• Global fashion Industry
• Organizational Behavior and HR
• Business Environment and IPR
• Customer Relationship Management
• Business Statistics and Economics

Semester – II

• Retail Business
• Business Communication and Professional Practices
• Fabric Knowledge and Global Sourcing
• Accounting and Costing for Business
• Strategic Management
• Supply Chain Management

Semester – III

• Consumer Behavior
• Entrepreneurship and Project Management
• Research Methodology
• Computer Applications in Fashion Business
• Design Thinking and the Design Process
• Garment Manufacturing Processes

Semester – IV

• Management and Communication
• Financial Management
• Production and Operations Management and Quality Control
• Fashion Forecasting and Product Development
• Visual Merchandising

Career Opportunities

Fashion Entrepreneurs, Fashion Merchandises, Merchandise planners, Product Developers, Consultants & Entrepreneurs to work with Designers, Exporters, Retailing outlets, Boutiques & Visual Merchandising etc.