Contact Information

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    NH-10, Rohtak Hissar Sirsa Road, Hisar, Haryana 125001, India
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    (01662) 263104, 276025, 263130
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  • Approved By: UGC AICTE NAAC NBA

M.B.A. (Marketing)


Duration:

2 Years

Eligibility:

Graduation and Equivalent

Eligibility and Admission :

  • (i) Any Graduate with 50% marks (45% marks in case of SC category) from the recognized university OR Fellow of ICSI/ICAI/ ICFAI/ ICWAI/ Similar Body.
  • (ii) The admission shall be made on the basis of CAT score.

Course Details:-

Course Code

Course Title

Part1

 

Semester-I

 

MBA-101

Management Principles

MBA-102

Managerial Economics

MBA-103

Business Environment

MBA-104

Accounting for Managers

MBA-105

Business Statistics

MBA-106

Computers Applications and E- Commerce

Semester-II


MBA-201

Organizational Behaviour

MBA-202

Business Communication

MBA-203

Management Science

MBA-204

Business Legislation

MBA-205

Research Methods

MBA-206

Indian Social and Political System

Semester-III


MBA-301

Marketing Management

MBA-302

Human Resource Management

MBA-303

Financial Management

MBA-304

Production and Operations Management

MBA-305

International Business

MBA-306

Entrepreneurship Development

Part-2

 

Semester-IV

 

MM-401

Consumer Behaviour

MM-402

Advertising Management

MM-403

Marketing Research

MM-404

International Marketing

MM-405

Distribution and Logistics Management

Semester-V

 

MM-501

Sales Management

MM-502

Brand Management

MM-503

Direct Marketing

MM-504

Retailing

MM-505

Service Marketing

Semester-VI

 

MM-601

Customer Relationship Management

MM-602

Industrial Marketing

MM-603

Rural And Agricultural Marketing

MM-604

Social Marketing

MM-605

Marketing of Financial Services