I.K. Gujral Punjab Technical University Courses

M.B.A. (Executive)

Course Detail

 *student has to write a term paper on one of the contemporary issue and give its presentation.

 Group-1 Marketing Management

1. Marketing Research and Consumenr Behaviour
2. Advertising and Sales Management
3. Export Marketing
4. Retail Marketing

Group-2 Human Resource Management

1. Industrial Relations and Labour Laws
2. Performance and Compensation Management
3. Training and Organisation Development
4. International Human Resource Management

Group-3 Financial Management

1. Security Analysis and Portfolio Management
2. Financial Sservices and Markets
3. International Financial Management
4. Strategic Financial Management

Group-4 Operations Management

1. Production Planning and Control
2. Inventory Management
3. Purchasing Management
4. Total Quality Management

Group-5 Entrepreneurship and Small Business Management

1. Entrepreneurship and New Enterprise Management
2. Government Business Interface
3. Project Planning and Evaluation
4. Small Business Management