SRM Institute of Science and Technology - Kattankulathur Courses

Paper Code

Paper Title

Semester-I

BJMC01

Communication Theory

BJMC02

Understanding World: History

BJMC03

Communication Skills in English

BJMC04

Media History & Media Management

BJMC05

Media & Computer Application

BJMC06a/b/c

Language* (French/Tamil/Hindi/Sanskrit/Japanese)

Note:-

• * Language – Students can opt for one of the following languages – Tamil, Hindi, French, Sanskrit, and  Japanese.  The  School  of  Journalism  adopts  the  syllabi  developed  by  the  respective departments.

Semester-II

BJMC07

U. World: Culture, Polity & Constitution

BJMC08

Reporting, Features & Editing for Print Media

BJMC09

Communication Skills in English

BJMC10

Television, Radio and New Media

BJMC11

Advertising & Public Relations

BJMC12a/b/c

Language* (French/Tamil/Hindi/Sanskrit/Japanese)

Semester-III

Core (For all students)

BJMC13

Media Laws & Ethics

BJMC14

U. World: Land, Economy & Development

BJMC15

Elective I or Elective II or Elective III

Elective I (for Print Media)

• BJMC15a          Advance Reporting & Editing
• BJMC15b          Page Designing
• BJMC15c          Lab Newspaper Production

Elective II (for New Media)

• BJMC15d          Content & Technical Writing
• BJMC15e          Web Page Designing & Hosting
• BJMC15f           Graphics & Animation

Elective III (for Advertising & Public Relation)

• BJMC15g          Copy Writing
• BJMC15h          Advertising & Sales Promotion
• BJMC15i           Corporate Communications

Semester-IV

BJMC16

Radio Journalism

BJMC17

Development Communication

BJMC18

Elective I or Elective II or Elective III

Elective I (for Print Media)

• BJMC18a          Advance Reporting & Editing
• BJMC18b          Advance Page Designing
• BJMC18c          Lab Newspaper Production

Elective II (for New Media)

• BJMC18d          Advance Content & Technical Writing
• BJMC18e          Advance Web Page Designing & Hosting
• BJMC18f           Advance Graphics & Animation

Elective III (for Advertising & Public Relation)

• BJMC18g          Advance Copy Writing
• BJMC18h          Brand Management
• BJMC18i           Event Management

Mandatory: In order to gain a hands-on experience, students are required to bring out a maximum of a 16-page weekly community newspaper from Semester IV onwards. In addition, the students are required to contribute news reports for Spectrum.

Semester-V

BJMC19

Media & Society

BJMC20

Photo Journalism

BJMC21

Elective I or Elective II or Elective III

Elective I (for Print Media)

• BJMC21a          Advance Reporting & Editing
• BJMC21b          Advance Page Designing
• BJMC21c          Lab Newspaper Production

Elective II (for New Media)

• BJMC21d          Advance Content & Technical Writing
• BJMC21e          Advance Web Page Designing & Hosting
• BJMC21f           Advance Graphics & Animation

Elective III (for Advertising & Public Relation)

• BJMC21g          Advance Copy Writing
• BJMC21h          Media Management
• BJMC121i         Advertising Practices

Mandatory: In order to gain a hands-on experience, students are required to bring out a maximum of a 16-page weekly community newspaper from Semester IV onwards. In addition, the students are required to contribute news reports for Spectrum.

Semester-VI

BJMC22       

Communication Research Methodology

BJMC23

Project / Paper

BJMC24

Elective I or Elective II or Elective III

Elective I (for Print Media)

• BJMC24a          Lab Newspaper Production

Elective II (for New Media)

• BJMC24b          Advance Content & Technical Writing

Elective III (for Advertising & Public Relation)

• BJMC24c          Advance Advertising Practices