Contact Information

  • location_on
    No. 577, Anna Salai, Saidapet, Chennai, Tamil Nadu 600025, India
  • call
    (044) 24306600
  • mail_outline
    (044) 22200601
  • email
  • web_asset
  • Approved By: UGC NAAC

B.B.A. (Marketing)


Duration:

3 Years

Eligibility:

10+2

Course Detail

Course Code

Course Title

I – Year


BFTM 11

 Tamil

BFEG 11

English

BBAM 11

Principles of Management

BBAM 12

Financial  & Management  Accounting

BBAM 13

Business Communication

II – Year

 

BBAM 21

Elements of Insurance

BBAM 22

Managerial Economics

BBAM 23

Marketing Management

BBAM 24

Personal Selling  & Salesmanship

BBAM 25

Product Management

CCE

Environmental Studies

III – Year 

 

BBAM 31 

Sales & Distribution Management

BBAM 32 

Advertising & Sales Promotion

BBAM 33 

Services Marketing

BBAM 34

Retail Marketing

BBAM 35

Marketing Research