Approved By: UGC NAAC
|
Duration: 3 Years |
Eligibility: 10+2 |
Course Detail
|
Course Code |
Course Title |
|
I – Year |
|
|
BFTM 11 |
Tamil |
|
BFEG 11 |
English |
|
BBAM 11 |
Principles of Management |
|
BBAM 12 |
Financial & Management Accounting |
|
BBAM 13 |
Business Communication |
|
II – Year |
|
|
BBAM 21 |
Elements of Insurance |
|
BBAM 22 |
Managerial Economics |
|
BBAM 23 |
Marketing Management |
|
BBAM 24 |
Personal Selling & Salesmanship |
|
BBAM 25 |
Product Management |
|
CCE |
Environmental Studies |
|
III – Year |
|
|
BBAM 31 |
Sales & Distribution Management |
|
BBAM 32 |
Advertising & Sales Promotion |
|
BBAM 33 |
Services Marketing |
|
BBAM 34 |
Retail Marketing |
|
BBAM 35 |
Marketing Research |