Contact Information

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    Lucknow University Main Building, University Road, Babuganj, Hasanganj, Lucknow, Uttar Pradesh 226007, India
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  • Approved By: UGC NAAC

M.B.A. (Retail Management)


Duration:

2 Years

Eligibility:

Graduation

Course Detail

Course Code

Course Title

Semester - I 

 

IMS 011

Essentials Of Management

IMS012

Business Environment

IMS 013

Financial Accounting

IMS 014

Quantitative Methods In Business

IMS 015

Human Resource Management

IMS 016

Indian Value System & Business Ethics

IMS 017

Marketing Management

IMS 018

Managerial Economics

Semester - II

 

IMS 021

International Business

 IMS 022

Management Accounting

IMS 023

Financial Management

IMS 024

Computer Applications & Mis

IMS 025

Production & Operations Management

IMS 026

Research Methodology

 MBA (RM) 021

Retail Consumer Behaviour

MBA (RM) 022

Introduction To Retail

Semester - III

 

IMS 031

Strategic Management - I

IMS 032

Business Laws

MBA (RM) 031

Brand Management

MBA (RM) 032

Legal Issues In Retail

MBA (RM) 033

Inventory Management

MBA (RM) 034

Supply Chain And Vendor Management

MBA (RM) 035

Advertising And Sales Promotion

MBA (RM) 036

E-Retailing

Semester -IV

 

IMS 041

Strategic Management - Ii

IMS 042

Organizational Effectiveness & Change

 MBA (RM) 041

Store Design & Visual Merchandising

MBA (RM) 042

Retail Verticals

MBA (RM) 043

Safety & Security Management In Retail

MBA (RM) 044

Total Quality Management

MBA (RM) 045

Consumer Protection

MBA (RM) 046

Customer Relationship Management