Contact Information

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    Rajbati , Bardhaman, West Bengal 713104, India
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    (0342) 2634975
  • mail_outline
    (0342) 2530452
  • email
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  • Approved By: UGC NAAC

M.B.A.


Duration:

2 Years

Eligibility:

Graduate or Equivalent

Course Duration: Two Year (Semester  System)

Course Eligibility : Bachelor Degree in  Business Administration with at least 50 % marks or Equivalent CGPA

Admission Criteria: Merit in qualifying examination, subject to eligibility criteria.

Entrance/Eligibility Test: As per University Rules

Programme Mode: Regular

Course Syllabus

Semester – I

Course Code

Course Title

MB-101

Management Process & Organizational Behaviour (MPOB)

MB-102

Managerial Economics (ME)

MB-103

Accounting For Managers (AFM)

MB-104

Human Resource Management (HRM)

MB-105

Marketing Management (MM)

MB-106

Financial Management (FM)

MB-107

Production and Operations Management (POM)

MB-108

Quantitative Techniques in Management (QTM)

 

Semester – II

MB-201

Business Environment (BE)

MB-202

Corporate Social Responsibility & Business Ethics (CSRBE)

MB-203

Managerial Communication and Skill Development (MCSD)

MB-204

Management Science (MS)

Specialisations

Marketing Management (MM)

MM-205

Consumer Behaviour (CB)

MM-206

Sales & Distribution Management (SDM)

Financial Management (FM)

FM-205

Financial Institution & Markets (FIM)

FM-206

Security Analysis & Portfolio Management (SAPM)

Human Resource Development (HRD)

HRD - 205

Human Resource Planning & Employee Resourcing (HRP&ER)

HRD - 206

Managing Interpersonal & Group Processes (MIGP)

System-Operation Management (SOM)

SOM- 205

Total Quality Management (TQM)

SOM- 206

Relational Data Base Management System (RDBMS)

 

Semester – III

MB-301

Research Methodology (RM)

MB-302

Strategic Management (SM)

MB-303

Computer Application & Information System in Management (CAISM)

MB-304

International Business (IB)

Specialisation

Marketing Management (MM)

MM- 305

Advertisement & Sales Promotion (ASP)

MM- 306

Rural & Voluntary Sector Marketing (RVSM)

Financial Management (FM)

FM- 305

Financial Decision Analysis (FDA)

FM- 306

Corporate Taxation (CT)

Human Resource Development (HRD)

HRD - 305

Industrial Relation & Labour Laws (IRLL)

HRD - 306

Compensation & Reward Management (CRM)

System-Operation Management (SOM)

SOM- 305

Logistic & Supply Chain Management (LSCM)

SOM- 306

System Analysis & Design (SAD)

 

Semester – IV

MB-401

Organizational Effectiveness and Change (OEC)

Specialisation

Marketing Management (MM)

MM- 402

Retail Marketing Management (RMM)

MM- 403

Brand Management (BM)

Financial Management (FM)

FM- 402

Financial Derivatives (FD)

FM- 403

International Accounting & Finance (IAF)

Human Resource Development (HRD)

HRD - 402

Strategic Human Resource Management (SHRM)

HRD - 403

Contemporary Interventions in HRM (CIHRM)

System-Operation Management (SOM)

SOM- 402

Operational Planning & Control (OPC)

SOM- 403

Business Process Reengineering (BPR)