Contact Information

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    Sunny View, Nongshilliang, Nongthymmai, Shillong, Meghalaya 793014, India
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    (0364) 2507570
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  • Approved By: UGC

B.B.A. (Hospitality Travel and Tourism)


Duration:

3 Years

Eligibility:

10+2

Course Duration: 3 Years

Course Eligibility: 10+2 in any stream or equivalent

Admission Criteria: Merit in qualifying examination, subject to eligibility criteria.

Entrance/Eligibility Test: As per University Rules

Course Syllabus 

Semester I

Business Organization

Fundamentals of Travel and Tourism

Business Mathematics

Business Accounting

Business Communication -I

Business Computing

Semester II

Organizational Behaviour

Business Economics- I

Business Statistics

IATA Travel and Tourism

India Cultural Heritage-Tourism Perpective

Fundamentals of Hospitality Management

Semester III

Marketing Management

Research Methodology and Report Writing

Foreign Language (French)

Financial Management

Business Economics II

Human Resource Management

Semester IV

Business Communication II

Business Law

Marketing Communication

Consumer Behavior and Market Research

Travel Agency and Tour Operations

Pratical:Tour Operation

Semester V

Essentials of Strategy Mangement

Customer Relationship Management

International Tourism

Food & Beverage Management

Disseration I

Semester VI

Marketing of Airlines & Cruise

Marketing of Hotels,Resorts & Tours

Entrepreneurship & Venture Management

Adventure Management

Disseration II