Contact Information

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    Village - Sarmastpur, Jalandhar - Pathankot National Highway (NH-44), Jalandhar, Punjab 144012, India
  • call
    (0181) 2708848, 2708845, (Toll Free No. 1800-1800-190) / phone_iphone 7087017551, 7087017552, 9876605777
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  • Approved By: UGC

B.B.A.


Duration:

3 Years

Eligibility:

10+2 or Equivalent

Course Duration: 3 Years

Course Eligibility: 10+2 or Equivalent with 50% marks

Admission Criteria: Merit in qualifying examination, subject to eligibility criteria.

Entrance/Eligibility Test: As per University Rules

Course Syllabus 

Semester I

Business and Labour Laws

Computer Applications in Business

Computer Applications in Business- Laboratory

Micro Economics

Basic Communication Skills

Basic Communication Skills Laboratory

Principles and Practice of Management

Business Mathematics

General Knowledge and Current Affairs

Semester II

Basic Financial Accounting

Macro Economics

Business Statistics

Environment Education, Road Safety and Legal Awareness

Marketing Management

Business Environment

Human Values and Ethics

Stenography

Stenography Lab

Semester III

Cost and Management Accounting

Indian Economy

OB and HRM

Indian Financial System

Research Methodology

Business Ethics and Corporate Social Responsibility

Semester IV

Entrepreneurship Theory and Practice

International Trade

Banking and Insurance

Financial Management

Operations Research

Event Management

Semester V

Direct Taxes

Basic Corporate Accounting

Company Law and Audit

Production and Operation management

Seminar on Business Exposure

Specialization Elective-II

Specialization Elective-III

Semester VI

Management Information Systems

Export Import Procedures and Documentation

Indirect Taxes

Strategic Management

Comprehensive Viva Voce

Specialization Elective-III

Specialization Elective-IV

Specializations Elective: Marketing

Retail Management

Consumer Behaviour

E-Business

Services Marketing

Specialization Elective: Finance

Financial Institutions and Markets

Foreign Exchange Management

Investment Management

Derivatives and Risk Management

Specializations Elective: HRM

Organization Change and Development

Training and Development

Knowledge Management

Performance Management

Specializations Elective: Operations

Project Management

Logistics and Supply Chain Management

Total Quality Management

Business Process Management

Specializations Elective: Family Business

Dynamics of Family Business

Professionalization in Family Business

Succession Planning and Leadership in Family Business

Case Studies in Family Business