Contact Information

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    IGNOU Residential Campus Road, Maidan Garhi, New Delhi, Delhi 110068, India
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    (011) 29533103, 29533581, 29533715, 29572508 - PIC / phone_iphone Toll Free No. 1800-112-347
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  • Approved By: UGC AICTE NAAC

Post Graduate Diploma in Marketing Management


Duration:

2 Years

Eligibility:

Graduation

Course Duration: One Year (Annual System)

Course Eligibility : Graduation in  any stream With 50% marks or Equivalent CGPA

Admission Criteria: Merit in qualifying examination, subject to eligibility criteria.

Entrance/Eligibility Test: As per University Rules

Programme Mode: Regular

Course Syllabus

CourseCode    

Course Name

 BFM -019

 Consumer Behaviour

 MS-62

 Sales Management

 MS-63

 Product Management

 MS-64

 International Marketing

 MS-65

 Marketing of Services

 MS-66

 Marketing Research

 MS-68

 Marketing Communication and Advertising Management

 MS-611

 Rural Marketing

 MS-612

 Retail Management