Duration 2 Years |
Level Post Graduation |
Type Degree |
Eligibility Graduation |
MBA Communication Management or Master of Business Administration in Communication Management is a Post-Graduate Electronics and Communication Engineering course. Communications Management is the systematic planning, implementation, monitoring, and revision of all the channels of communication within an organization and between organizations. The practical approach to its intensive learning sprees aims to give students a solid basis on top of which they can build their careers and grow into leaders in their field. The Master of Business Administration course in Communication Management is career-providing in nature.
MBA Communication Management Eligibility
MBA Communication Management Syllabus
Syllabus of Communication Management course as prescribed by various Universities and Colleges.
MBA Communication Management Semester-I |
|
Sr. No. |
Subjects of Study |
1 |
Advanced Business Communication |
2 |
Business Statistics and Managerial Economics |
3 |
Communication Theories and Culture |
4 |
Digital Marketing and Marketing Management |
5 |
Media and Communication Industry Overview |
6 |
Management Perspective in Media and Communication Businesses |
7 |
Research Methodology and Integrated Disaster Management |
8 |
Project-I |
MBA Communication Management Semester-II |
|
1 |
Brand Equity Management and Content Creation Marketing |
2 |
Consumer Behaviour and Insights |
3 |
Digital Ecosystem |
4 |
Integrated Marketing Communication Planning |
5 |
Introduction to Syndicated Database and Analysis with Workshop |
6 |
Social Responsibility Project |
7 |
Sales Management and Marketing Research |
8 |
Specializations
|
MBA Communication Management Semester-III |
|
1 |
Digital Communication Solutions |
2 |
Rural Marketing, Sports, and Entertainment Marketing |
3 |
Service Process Management for Agency Businesses |
4 |
Project-II |
5 |
Specializations
|
MBA Communication Management Semester-IV |
|
1 |
Business Model for Digital Future |
2 |
Brand Valuation and Return on Marketing Investments (ROMI) |
3 |
Corporate Citizenship and Social Entrepreneurship |
4 |
Retail Marketing Communications |
5 |
Project-III |
6 |
Dissertation |
7 |
Specializations
|
MBA Communication Management Colleges
MBA Communication Management Course Suitability
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MBA Communication Management Job Types