The Global Open University Courses
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Contact Information
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Sodzulhou Village, P.O. ARTC, NH - 39, Dimapur, Nagaland 797115, India
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(03862) 240331 / phone_iphone 8731887593, 8731887594
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Approved By: UGC
M.B.A. (Marketing)
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Duration: 2 Years |
Eligibility: Graduation and Equivalent |
Course Detail
Semester – I
- Mgt. Process and Perspectives
- Organisational Behaviour
- Managerial Economics
- Management Accounting
- Quantitative Techniques
- Computer Aided Management
- Total Quality Management
- Business Communication
Semester – II
- Human Resource Management
- Marketing Management
- Financial Management
- Business Laws
- Research Methodology
- Production and Operations Mgt.
- Economic Environment of Business
- Business Ethics
Semester – III
- Advertising and Sales Promotion
- Management of Services
- Marketing Research
- International Business
- International Marketing
- Consumer Behaviour
- Brand Management
- Rural Marketing
Semester – IV
- Management Information Systems
- Logistics & Supply Chain Management
- Management Control Systems
- Strategic Management
- Project Management
- Entrepreneurship Development
- Corporate Governance
- Master's Thesis
