Adikavi Nannaya University Courses

Duration:

Eligibility:

Course Duration: Two Year (Semester System)

Course Eligibility : Graduation in any stream with at least 50 % marks or Equivqlent CGPA

Admission Criteria: Merit in qualifying examination, subject to eligibility criteria.

Entrance/Eligibility Test: As per University Rules

Programme Mode: Regular

Course Syllabus

Semester – I

Course Code	Course Title
101	Management Process & Organization Behavior
102	Managerial Economics
103	Business Environment
105	Accounting for Managers (Tally added as new component)
105	Quantitative Techniques for Management
106	IT for Management [Lab Sessions – 2 Hrs.]
107	Managerial Communication
CBCS Soft Skills – English for Corporate Skills

Semester – II

201	Marketing Management
202	Financial Management
203	Human Resource Management
205	Operations Management
205	Operations Research
206	Business Laws
207	Business Research Methods.
CBCS	Data Base Management Systems

Semester – III

301	Strategic Management
Specialisation – I (Finance)
FM 302	Financial Markets & Services
FM 303	Security Analysis and Portfolio Management.
FM 305	Corporate Finance
Specialisation – II (Marketing)
MM 305	Marketing of Services
MM 306	Consumer Behaviour and Customer relationship management
MM 307	Sales and Distribution Management
Specialisation – III (Banking & Insurance)
BIM 308	Financial Markets & Services
BIM 309	Corporate Finance
BIM 310	Financial Derivatives
CBCS	C++ & Data Structures

Semester – IV

Specialisation – I (Finance)
FM 502	Strategic Financial Management
FM 503	Financial Derivatives
FM 505	International Financial Management
Specialisation – II (Marketing)
MM 505	Management of Advertising & Sales Promotion
MM 506	Retail Marketing Management
MM 507	Product & Brand Management
Specialisation – III (Banking & Insurance)
BIM 508	Banking & Insurance Management
BIM 509	Integrated Risk Management in Banks
BIM 510	Bank Mergers& Acquisitions
CBCS	Web Designing & Network Working
Project Work – 6 Weeks duration