Duration 3 Years |
Level Graduation |
Type Degree |
Eligibility 10+2 |
BA Management of Tourism Business or Bachelor of Arts in Management of Tourism Business is an Under-Graduate Travel and Tourism course. Tourism Business management is a sector of the wider tourism industry. Conferences, exhibitions, incentive travel, corporate hospitality, outdoor events, and individual business travel are the main activities entertained in it. Bachelor of Arts in Management of Tourism Business is generally a three academic year degree course and may be provided on a part-time basis by certain institutes. The syllabus for the Management of Tourism Business course is divided into six semesters and it is job-orienting in nature.
BA Management of Tourism Business Eligibility
BA Management of Tourism Business Syllabus
Syllabus of Management of Tourism Business course as prescribed by various Universities and Colleges.
BA Management of Tourism Business Semester-I |
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Tourism Concepts and Principles Introduction to Tourism |
Tourism Business and its Impacts Impact of Tourism & Environmental Impacts of Tourism |
History, Components, Types, and Nature of Tourism |
The Concept of Domestic and International Tourism |
The Psychological Dimension |
Tourism - The existing pattern and Future trends and Tourism Scenario in India |
Presentation on the Case Study
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BA Management of Tourism Business Semester-II |
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Natural Resources of Tourism Desert Tourism |
Cultural and Heritage Resources of Tourism Architectural Heritage and Monuments of India |
Island Tourism and Special interest Tourism or Niche Tourism |
Heritage Tourism, Fairs, and Festivals |
Wildlife Tourism in India |
Performing Arts and Handicraft |
Project Presentation
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BA Management of Tourism Business Semester-III |
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Marketing for Hospitality and Tourism Market Segmentation |
Marketing Communication Advertising and Communication |
The Concept of a Product and New Product Development, and concept of Price, Factors influencing Pricing decisions, Approaches to Pricing |
Marketing Plan / Destination Marketing |
Definition of Hospitality and Tourism Marketing, Importance of Marketing, Core concepts - Needs, Wants, Demands, Products, Exchange, Markets, and Relationship |
The Concept of Public Relations and the Concept of Marketing Management and its Philosophies |
Project Presentation
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BA Management of Tourism Business Semester-IV |
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Travel Agency and Tour Operation Business Forms of Travel Agency Business and Functions of a Travel Agency/tour company |
Transportation & Accommodation Management Aviation & Hotel Industry |
Meaning, Types, and Importance of an Itinerary |
Airline Ticketing & Railways |
Definition of a Travel Agency and a Tour Operator, Travel Trade Intermediaries, and Integration |
The Organizational Structure of a Hotel, Various Departments of a Hotel |
Case Study
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BA Management of Tourism Business Semester-V |
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Planning & Policies for Tourism Industry Civil Aviation Policy 2000 & National Tourism Policy 2002 |
Emerging Concepts of Tourism Adventure & Space Tourism |
Infrastructure Development |
Human Resource Planning and Development in Tourism |
Introduction to Planning, Planning for Tourism, and The Planning Process |
MICE- Meetings, Incentives, Conferences, and Exhibitions |
Planning Aspect of Tourism in India |
Meaning of sustainable development, Carrying capacity and Eco tourism-Concept, Principals of Ecotourism, Ecotourism resources of India, Ecotourism guidelines for India |
Training
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BA Management of Tourism Business Semester-VI |
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Destination/Circuit Development & Management Case Study of God's Own Country |
Information Technology and Strategic Tourism Management Computer Reservation System and Fundamentals of Computers |
Destinations and All the Circuits, Planning and Development of a Destination |
Information Technology in Tourism & Communication Technology |
Tourism Destination: Definition & Concepts & Destination Life Cycle |
Preparation of the Industrial Training Project Report & its presentation |
Tourism Regulation & Legislation in India - Passport, Visa, Special permits, and Antiquities |
The Use of Hardware and Software in Tourism Organizations |
Project Work
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BA Management of Tourism Business College
BA Management of Tourism Business Course Suitability
How is the BA Management of Tourism Business Course Beneficial?
BA Management of Tourism Business Employment Areas
BA Management of Tourism Business Job Types
Advanced Course in BA Management of Tourism Business