Master of Marketing Technology - MMT

Master of Marketing Technology - MMT

Master of Marketing Technology is a postgraduate Business Management course. Marketing Technology is an applied information technology science to the benefits of sales and marketing efforts associated with advancing organizational goals. The Master of Marketing Technology course covers all marketing management aspects, including functional areas of Marketing Management like Industrial Marketing, Marketing Research from the theoretical and practical perspective, and marketing management, consumer behavior, etc. The Marketing Technology course content emphasizes, the study and application, rather than mere marketing. After its successful passing, students have many job scopes in various fields.

Master of Marketing Technology Eligibility    

• Aspiring students should have passed a Bachelor's degree or any other equivalent qualification from a recognized University.
• The candidates should have secured a minimum of 45% aggregate marks in their Bachelor's.
• Some of the very reputed universities and institutes conduct an entrance examination for admission.

Master of Marketing Technology Syllabus

Syllabus of Marketing Technology as prescribed by various Universities and Colleges.

Master of Marketing Technology College

• Kurukshetra University, Kurukshetra

Master of Marketing Technology Course Suitability

• The Course is suitable to gain specialist knowledge in all aspects of marketing. The study of marketing is relevant to all areas of business life, and students will gain an understanding of how to best use available resources to their advantage in a changing environment. 
• They should have good communication skills, leadership qualities, the ability to motivate and work as part of a team, and the ability to understand and solve problems is the needed attributes. 
• They should be able to identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.

How is the Master of Marketing Technology Course Beneficial?

• The Master of Marketing Technology program helps to find positions quickly, putting their skills to work in one of the areas of the marketing chain mix (products, sales, communications, or distribution) in positions such as sales engineer, product manager, market manager, marketing analyst, sales manager, sales director or marketing director. 
• It helps students to become successful Marketing Managers by exposing them to a marketing development environment while laying special emphasis on marketing management for small and medium enterprises. 
• The Marketing Technology degree prepares graduates for a variety of exciting careers in marketing. Many graduates go on to pursue fulfilling careers in advertising, market research, services marketing, brand management, and many other marketing-related disciplines.

Master of Marketing Technology Employment Areas

• Banks
• Broadcasting Companies
• Insurance Companies
• Publication Houses
• Research Centres

Master of Marketing Technology Job Types

• Advertising and Promotions Manager
• Insurance Sales Agent
• Marketing Manager / Marketing Research Analyst
• Purchasing Manager
• Public Relations Manager
• Survey Researcher
• Sales Manager / Sales Engineer / Sales Representative