BBA Retail Management, Bachelor of Business Administration in Retail Management, Syllabus, Eligibility, Duration, Degree Course

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Bachelor of Business Administration in Retail Management

Duration

3 Years

Level

Graduation

Type

Degree

Eligibility

10+2 or Equivalent

BBA Retail Management or Bachelor of Business Administration in Retail Management is an Under-Graduate Retail Management professional degree that is awarded after successful completion of a three years program or course of study in the field of retailing that includes principles of retailing, retail operations, etc. The Bachelor of Business Administration in Retail Management degree focuses on several aspects of a retail business such as purchasing, marketing, merchandising, operations, inventory management, people, and finance.

Retail supply chain management, shop placement and management, retail customer service, quality, accounting, marketing, computer technology, and other topics are covered. The whole degree program consists of six semesters, with the first four semesters shared by all BBA degrees and the latter two concentrating on particular themes and issues pertaining to Retail Operations and Management.

BBA Retail Management Eligibility

The aspiring candidates must have qualified for their 10+2 examination or equivalent qualification in any relevant stream from a recognized Board.
The candidates should have secured a minimum of 55% aggregate marks or equivalent at their Intermediate level.

BBA Retail Management Syllabus

Syllabus of Retail Management course as prescribed by various Universities and Colleges.

Business Statistics	Basics of Financial Management
Business Ethics & Corporate Governance	Business Communication& Professional Ethics
Business Economics, Theories, and Applications	Customer Relation Management and Customer
E-Commerce	Entrepreneurship & Small Business
Fundamentals of Computing	Human Resource Management
IT in Retailing	International Retailing
International Trade Business	Introduction to Financial Markets
Introduction to Business Accounting	Introduction to Materials Management & Production
Legal Aspects of Management	Mall Management
Management & Control of Cost	Management Information System
Management Principles and Practices	Organizational Behaviour
Project Management	Principles of Marketing
Quantitative Techniques in Management	Rural Retail
Retail Branding	Research Methodology
Retail Selling Techniques	Retail Concepts and Environment
Shopper’s Behaviour	Store Operation Management
Sales and Distribution Management	Supply Chain and Logistics Management

BBA Retail Management Colleges

Global Retail School - GRS, Chandigarh
Indira Gandhi National Open University - IGNOU, Delhi
Arihant College of Management and Information Technology - ACMIT, Pune
DIPS Institute of Management and Technology, Jalandhar

BBA Retail Management Course Suitability

Those who can blend effectively and listen to clients to ensure that their needs are satisfied are in high demand. Customers will feel important and will return to the shop if you act on their suggestions and meet their needs.
Another area that retail managers must develop is keeping up with changes in product prices so that the business remains competitive and consumers believe they are getting a fair deal.
They should be aware of changes in the economy and market trends; they should be knowledgeable about key abilities and have received the requisite training. This might be current knowledge about the product they will be selling, or training in technology advancements that occur on a regular basis to keep organizations one step ahead of their competition.
They must always be enthusiastic and creative in order to advance in their careers.

How is the BBA Retail Management Course Beneficial?

The demand for effective retail management professionals has tremendously increased in recent times as the retail sector is growing in leaps and bounds with the entry of major global retail chains and corporate players in the Indian markets which is evident from the opening of various shopping malls, departmental stores, and supermarkets in the country.
Besides being eligible for further higher studies in the field of Retail Management and subsequently taking up the job of lecturer/teacher in several universities and colleges after attaining higher qualifications.
They can go for further studies such as a Master’s Degree and so on.
They can also seek store managing jobs like managing an individual store and its day-to-day functioning.

BBA Retail Management Employment Areas