Duration 3 Years |
Level Graduation |
Type Degree |
Eligibility 10+2 |
BBA Media and Communication or Bachelor of Business Administration in Media and Communication is an Under-Graduate Mass Media and Communication course. The program guides its attendants on the skills required to be a professional in journalism & news reporting, advertising & PR, corporate communication, TV & film production arts, news writing, scriptwriting, radio arts, and editing, etc.
The Bachelor of Business Administration in Media and Communication program seeks to inculcate the values of truth, objectivity, and impartiality among the students so that they perform their role as disseminators of knowledge and makers of opinion without any bias or prejudice. The duration of the course is three years and it is career-orienting in nature.
BBA Media and Communication Eligibility
BBA Media and Communication Syllabus
Syllabus of Media and Communication course as prescribed by various Universities and Colleges.
BBA Media and Communication Semester-I |
|
Sr. No. |
Subjects of Study |
1 |
Economics |
2 |
English Language |
3 |
Fundamentals of Management |
4 |
Global Politics |
5 |
Introduction to New Media |
6 |
Introduction to Advertising |
7 |
Introduction to Communication Theory |
8 |
Theatre Appreciation |
BBA Media and Communication Semester-II |
|
1 |
Art History |
2 |
Accounting |
3 |
Fundamentals of Marketing |
4 |
Human Behaviour: Biopsycho-Social Perspective |
5 |
Introduction to Event Management |
6 |
Literature |
7 |
Media & Culture |
8 |
Radio Production & Programming |
BBA Media and Communication Semester-III |
|
1 |
Business Law |
2 |
Basics of Still Photography |
3 |
Fundamentals of Organisational Behavior |
4 |
Gender- Interdisciplinary Perspectives |
5 |
Introduction to Design Culture |
6 |
Production Design |
7 |
Principles of Research |
8 |
PR & Corporate Communication |
BBA Media and Communication Semester-IV |
|
1 |
Basics of Animation |
2 |
Creative Ad Design |
3 |
HRM |
4 |
Journalism |
5 |
Macro Economics |
6 |
Sociological & Anthropological Thought |
7 |
TV Production & Programming |
BBA Media and Communication Semester-V |
|
1 |
Advanced PR |
2 |
Account Planning |
3 |
Business Environment and International Relations |
4 |
Cost Accounting |
5 |
Documentary |
6 |
Digital Environment |
7 |
Strategic Management |
BBA Media and Communication Semester-VI |
|
1 |
Business of Cinema |
2 |
Content Writing |
3 |
Corporate Governance |
4 |
Entrepreneurship |
5 |
Management Accounting |
6 |
Project |
BBA Media and Communication Colleges
BBA Media and Communication Course Suitability
How is a BBA Media and Communication Course Beneficial?
BBA Media and Communication Employment Areas
BBA Media and Communication Job Types