Diploma in Advertising and Public Relations

Diploma in Advertising and Public Relations is Diploma level Public Relations course. With the market gaining grounds every business is looking up to advertising as a tool to cash in on lucrative business opportunities. Advertising has been always worked as a catalyst to create a demand to market a product. Growth in business has led to a consecutive boom in the advertising industry as well. This program moulds a candidate to groom in advertising and marketing field by knowing the variations in consumer behaviour and the basics of public relation and importance of various media as a medium of various advertising. The course aims at skill as well as perspective building for Junior and Middle-level executives in the domain of Advertising Management. It seeks to deliver skills for managing advertising businesses, by combining theoretical learning in the field of communication with the right blend of management education.

Diploma in Advertising and Public Relations Eligibility

• Aspiring candidates should have passed one of the exams such as SSC/SSLC/HSC/Matriculation or Equivalent, Graduates/Post Graduates/ Diploma Holders/Engineering Graduates.   

Diploma in Advertising and Public Relations Syllabus

Syllabus of Advertising and Public Relations as prescribed by various Universities and Colleges.

Diploma in Advertising and Public Relations Colleges

• All India Institute of Management Studies - AIIMAS,  Chennai

Diploma in Advertising Design (DAD) Course Suitability

• Candidates should also possess skills like creativity and flair for writing; an insight into the interests of people; ability to work as part of a team; and be sociable and have a calm temperament.
• Diploma in Advertising Design course is suitable for those candidates who are willing to use their creative skill in the marketing and advertising as they get a lot of field exposure while at work.
• They should have the knowledge of advertising, marketing, promotions, public relations and sales managers coordinate the market research, marketing strategy, sales, advertising, promotion, pricing, product development and public relations activities.

How is Diploma in Advertising and Public Relations Course Beneficial?

• Diploma in Advertising and Public Relations course is beneficial to learn the latest techniques necessary to succeed in the fast-changing world of communications and how governments use PR in peacetime and in war as propaganda.
• Students also learn practical skills such as writing news releases, organizing press conferences, creating PR campaigns, and dealing with the media, responding to the bad news, creative use of online and social media.
• The course prepares the student for business development, client servicing, media planning, budgeting, logistics, brand management, media buying and selling, production and creative.
• The course teaches the students how to manage the dissemination of information about individuals or organizations to the public.

Diploma in Advertising and Public Relations Employment Areas

• Advertisement Companies
• Colleges & Universities
• Film Industry
• NGOs
• Radio & Magazine
• TV & Newspapers

Diploma in Advertising and Public Relations Job Types

• Communication Specialist
• Public Relation Officer
• Public Relations Assist. Manager
• Public Relations Executive
• Social Media Executive
• Teacher/Lecturer