Diploma in Public Relations

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Duration

1 Years

Level

Diploma After Graduation

Type

Diploma

Eligibility

Graduation

Diploma in Public Relations is the Diploma level Mass Communication course. Public Relations focus on the free placement of messages in the media through media releases, editorial content, and promotion. Students create and execute PR campaigns as part of their course work. They can work within a professional environment through internships and practicum programs. The program provides students with grounding in traditional PR theory and practice alongside an understanding of recent developments and challenges for the profession.

Diploma in Public Relations Eligibility           

  • Aspiring students should have passed graduation or any other equivalent qualification with a minimum of 50% marks from a recognized university board.
  • Some of the very reputed universities and institutes conduct an entrance examination for admission.

Diploma in Public Relations Syllabus

Syllabus of Public Relations as prescribed by various Universities and Colleges.

Sr. No.

 Subjects of Study

1         

The Theory & Practice of Public Relations

2         

Public Relations Writing

3         

Electronic Public Relations

4         

Print & Design

5         

Television & Radio

6         

Political Economy of Public Communication

7         

Society & Representation

8         

Communication Theory and Public Relations Applications

9         

The Marketing Environment

10     

Public Affairs & Lobbying

11     

Strategy & Corporate Environment

12     

Research Methodology

13     

Dissertation

 

Diploma in Public Relations Colleges

Diploma in Public Relations Course Suitability

  • Applicants must possess critical thinking such as using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems. 
  • They should have social perceptiveness such as being aware of others' reactions and understanding why they react as they do. 
  • Candidates should be good time managers such as managing one's own time and the time of others.

How is Diploma in Public Relations Course Beneficial?

  • The course is beneficial to learn the latest techniques necessary to succeed in the fast-changing world of communications and how governments use PR in peacetime and in war as propaganda. 
  • The course teaches them how to work with journalists, to meet their needs and to maximize positive publicity and minimize negative coverage for your clients. 
  • Students learn practical skills, after passing it, such as writing news releases, organizing press conferences, creating PR campaigns, dealing with the, responding to bad news, creative use of online and social media.

Diploma in Public Relations Employment Areas

  • Banking Sector
  • Colleges & Universities
  • Community Health Centres
  • NGOs
  • Social Websites
  • Social Welfare Schemes

Diploma in Public Relations Job Types

  • Marketing & Communication Head
  • PR & Communications Specialist
  • Public Relation Officer
  • Public Relations Assistant Manager
  • Public Relations Executive
  • Public Relations Manager
  • Public Relations Officer Assistant
  • Teacher & Lecturer

Advance Courses in Diploma in Public Relations