Diploma in Marketing Management

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Duration

1 Years

Level

Diploma After 10+2

Type

Diploma

Eligibility

10+2

Diploma in Marketing Management is a Diploma level Business Management course. This is a specialist Marketing Management curriculum with a strong emphasis on marketing as the primary corporate function. It helps the applicant to grasp the market's changing reality while stressing customer behavior, market research, and other aspects of marketing and sales management. A Diploma in Marketing Management is a curriculum for those who desire to master the principles of marketing management and seek professions in marketing and sales management.

Diploma in Marketing Management Eligibility

  • Students should have passed their 10+2 examination or equivalent qualification in any stream from a recognized Board.

Diploma in Marketing Management Syllabus

Syllabus of Marketing Management course as prescribed by various Universities and Colleges.

Diploma in Marketing Management Semester-I

Sr. No. 

Subjects of Study

1

Business Economics

2

Business Communication

3

Corporate Social Responsibility

4

Information Systems for Managers

5

Management Theory and Practice

6

Organizational Behavior

Diploma in Marketing Management Semester-II

1

Business Law

2

Consumer Behavior

3

Financial Accounting & Analysis

4

Marketing Strategy

5

Marketing Management

6

Sales Management

 

Diploma in Marketing Management Colleges

Diploma in Marketing Management Course Suitability

  • A Certificate in Marketing Management program is appropriate for working individuals who want to improve their managerial abilities while also furthering their education.
  • The Certificate in Marketing Management course assists in the development of management abilities in executives or potential executives working in the field of marketing, allowing them to fulfill their tasks more effectively and efficiently.

How is the Diploma in Marketing Management Course Beneficial?

  • The Diploma in Marketing Management program enables students to gain knowledge and practical business skills that are necessary for today's competitive global industry.
  • It provides management skills to executives or potential executives working in Accounts/Finance Departments or with Banks/Financial Institutions/NBFCs, allowing them to perform their tasks more effectively and efficiently.

Diploma in Marketing Management Employment Areas

  • Arts Organizations
  • Construction Firms
  • Computer Companies
  • Department Stores
  • Food Processing Companies
  • Manufacturing Firms
  • Research & Educational Institutes
  • Utility Companies

Diploma in Marketing Management Job Types

  • Advertising Manager
  • Brand Manager
  • Market Research Analyst
  • Marketing Communications Manager
  • Marketing Executive / Marketing Manager
  • New Product Manager / Sales Manager

After completing Postgraduate Certificate Programme in Business Management (PGCBM) you can become :