Tea Management Courses in India

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Tea is the second most consumed and popular beverage in the world. India is the world's largest producer, exporter and consumer of tea and a number of renowned teas, such as Darjeeling, grow exclusively in India. Work in the Tea industry includes plant-work, processing, auctioning, branding, marketing and research. Tea Management is a field which deals with the Management of all these processes in an organised and profitable manner. In India, best tea growing areas are Assam, Darjeeling and Nilgiris. Several varieties of tea can be grown in one garden. As tea is a seasonal plant, the same leaves from the same bush, plucked in different seasons, have different bouquets. Each of these varieties require different ways of handling. Tea gardens are controlled by Managers who have Junior Assistants and Assistant Managers, depending on the size and requirement of the garden, to assist them in the smooth functioning of the tea estate. Their work involves supervision of all plantation work involved from planting to plucking, processing to packing and transport of tea to auction houses.

Some of its specialized fields are -

  • Tea tasting.
  • Research.
  • Plantation Management.
  • Tea Brokerage.
  • Tea Branding.
  • Tea Marketing.

Content

The study of this field includes all or few of these –

  1. Tea Culture and Agronomy.
  2. Tea Processing.
  3. Tea Economics.
  4. General.

Objectives

  • To develop an efficient knowledge transfer system in all spheres of Tea Management.
  • To enable the tea industry derive gains from the research in a proper and effective manner.
  • To undertake and execute innovative and pioneering means and methods with which everybody profits.

Basic Requirement

Educational Qualifications - Apart from being a Tea Taster, other courses require candidates with a B.S.C in Agricultural Sciences, Food Science, Horticulture, Botany or related sciences are preferred these days. A degree in Agricultural Science or a B.Sc. in Botany, Food Sciences, Horticulture or allied fields is the most preferred for the entering into this industry. But anybody who has a basic educational background can get into tea industry and pick up the skills required on the job. Candidates who have specialised in business management or marketing are recruited for marketing jobs. The Indian Institute of Plantation Management, Bangalore offers a training programme on Tea Management under the Indian Commodity economy.

Tea tasters do not need a high educational qualification; a 10+2 certificate would suffice for them. They are provided on job training and can identify tea by the appearance of the tea leaves. 

Some Exclusive Tea Management Courses:

  1. PGDT - Post Graduate Diploma in Tea.
  2. CPCAT - Certificate Programme on Computer Application in Tea.
  3. ACPCAT - Advanced Certificate Programme on Computer Application in Tea.
  4. Summer Training Programme - For the Students from different Educational Institutes.

Some of the Specialised Institutes offering Tea Management Courses:

  • Assam Agricultural University, Department of Tea Husbandry and Technology, Jorhat, Assam (B.Sc & M.Sc Agriculture Course).
  • Indian Institute of Plantation Management, Jnana Bharathi Campus, P.0 Malathalli, Bangalore.
  • Dipras Institute of Professional Studies,Gariahat Road, Kolkata.
  • NITM, Darjeeling Tea Research and Management Association, Dist. Darjeeling, West Bengal.
  • Assam Darjeeling Tea Research Centre, Kurseong, Darjeeling, West Bengal.
  • UPASI Tea Research Institute, Valparai, Tamil Nadu.
  • Birla Institute of Futuristic Studies, 17A Darga Road, Park Circus, Kolkata.
  • The Tea Tasters Academy, Coonoor, Nilgiris (Kerala).

Personal Attributes

This unique field requires an interest and liking for outdoor life. On need to be adaptable, self-reliant and be physically fit. Leadership qualities and the ability to deal with labourers is an added asset for plantation/ factory managers. One must have extensive knowledgeable about the tea market and be alert to changing market forces, and should be willing to undertake strenuous work. Knowledge about the topography and geographical location of the tea estate beforehand is an important asset. Tea tasters need to have keen taste buds and should keep their sensitivities clean. They should therefore be inclined to keep smoking, drinking and intake of spicy foods in check. Those planning to become brokers should be level headed and disciplined and be able to strike a good rapport with producers and buyers.

Job Perspectives

India is one of the largest tea producers in the world, though over 70% of the tea is consumed within India itself. The Indian tea industry has grown to own many global tea brands, and has evolved to one of the most technologically equipped tea industries in the world. Tea production, certification, exportation, and all other facets of the tea trade in India is controlled by the Tea Board of India. Though not a very well known career option, there is wide scope for careers in this field owing to the well established tea industry in India. New candidates are generally appointed as Assistants at the plantation level. After gaining experience and competence an assistant can get promoted to the level of Assistant Manager, and then Manager of a tea garden. Most assistants can expect to become managers in 12-15 years of service. The Tea Research Association at Jorhat (Assam) is a premier organisation where pioneering work is being done in the field of research. The research associations as well as Tea plantation owners employ researchers. Experienced tea planters can take up consultancy services proffering advice on the varieties of tea to be planted, new varieties and their sources, recruitment and training of personnel, compensation, benefits and incentives to labour and so on. Some East and South-east Asian countries also hire Indian experts on Tea Management. 

Remuneration - Trainees get, on an average, Rs. 5,000 while senior professionals draw Rs. 25,000 per month and specialized professionals can earn in the range of 40,000- 50,000 per month.

Some Job Types

  • Tea Brokers.
  • Researchers.
  • Plantation / Factory Managers.
  • Consultants.
  • Marketing Personnel.
  • Tea Tasting Manager.

Some Employment Areas

  • Tea Companies.
  • Tea Gardens.
  • Tea Broking Houses.
  • Tea Associations.
  • Tea Board Of India.
  • Tea Research Companies.