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Duration 3 Years |
Level Graduation |
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Type Degree |
Eligibility 10+2 |
BBA (Hons) Digital Media & Marketing or Bachelor of Business Administration Honors in Digital Media & Marketing is a full-time three-year undergraduate degree program.
BBA (Hons) Digital Media & Marketing Eligibility
BBA (Hons) Digital Media & Marketing Syllabus
Syllabus of Honors in Digital Media & Marketing Course as prescribed by various colleges & universities.
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BBA (Hons) Digital Media & Marketing Semester-I |
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Sr. No. |
Subjects to Study |
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1 |
Business Mathematics and Statistics |
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2 |
Financial Accounting |
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3 |
Indian Values and Philosophies |
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4 |
Information Technology (IT) in Management |
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5 |
Managerial Communication |
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6 |
Principles and Practices of Management |
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BBA (Hons) Digital Media & Marketing Semester-II |
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1 |
Creative Thinking |
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2 |
Excel in Decision Making |
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3 |
Environmental Education |
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4 |
Human Resource Management |
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5 |
Managerial Economics |
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6 |
Marketing Management |
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BBA (Hons) Digital Media & Marketing Semester-III |
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1 |
Business Law |
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2 |
Cost and Management Accounting |
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3 |
Leadership and Team Building |
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4 |
Management Information System |
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5 |
Quantitative Techniques |
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BBA (Hons) Digital Media & Marketing Semester-IV |
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1 |
Cyber Laws and Security |
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2 |
Design Thinking |
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3 |
Entrepreneurship and Innovation |
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4 |
Financial Management |
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5 |
Political Science |
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6 |
Production and Operations Management |
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BBA (Hons) Digital Media & Marketing Semester-V |
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1 |
Aptitude and Logical Thinking |
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2 |
Culture and Heritage |
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3 |
Introduction to Ecommerce |
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4 |
Operation Research |
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5 |
Summer Internship Programme |
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BBA (Hons) Digital Media & Marketing Semester-VI |
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1 |
Business Ethics and Corporate Governance |
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2 |
Community Engagement |
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3 |
Certification in Tally Software |
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4 |
International Business |
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BBA (Hons) Digital Media & Marketing Semester-VII |
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1 |
Advertising and Media |
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2 |
Financial Technologies |
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3 |
Management Control System |
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4 |
Research Methodology and Case Studies in Management |
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BBA (Hons) Digital Media & Marketing Semester-VIII |
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1 |
Business Simulation |
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2 |
Strategic Management |
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3 |
Dissertation |
Advanced Course in BBA (Hons) Digital Media & Marketing