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Duration 3 Years |
Level Graduation |
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Type Degree |
Eligibility 10+2 |
BBA (Hons) Retail & E-Commerce Management or Bachelor of Business Administration Honors in Retail & E-Commerce Management is a full-time three-year undergraduate degree program. The BBA in Retail Management and E-Commerce Management program will provide rigorous business and management education, as well as functional specialization in Retail Management with a focus on ecommerce and digital technology. In reality, this curriculum will provide the student with sophisticated theoretical inputs as well as business applications.
In addition to a career in the retail sector, successful completion of the program will give a good basis for employment in any business that interacts with retailers.
BBA (Hons) Retail & E-Commerce Management Eligibility
BBA (Hons) Retail & E-Commerce Management Syllabus
Syllabus of Honors in Retail & E-Commerce Management Course as prescribed by various colleges & universities.
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BBA (Hons) Retail & E-Commerce Management Semester-I |
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Sr. No. |
Subjects to Study |
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1 |
Accounting for Business Decision |
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2 |
Business Computing |
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3 |
Basics of Retailing and Retail Operations |
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4 |
Principles of Marketing |
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5 |
Principles of Management |
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6 |
Theory and Applications of Retail Economics |
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BBA (Hons) Retail & E-Commerce Management Semester-II |
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1 |
Consumer Psychology and Buying Behaviour |
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2 |
EVS |
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3 |
Elements of HRM and OB |
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4 |
Introduction to E-Commerce |
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5 |
Retail Logistics Management |
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6 |
Retail Merchandise Management |
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BBA (Hons) Retail & E-Commerce Management Semester-III |
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1 |
CRM in Retail and E-Commerce |
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2 |
E-Commerce Infrastructure and Framework in Retail |
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3 |
Legal Practices in Retail and E-Commerce |
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4 |
Market Research Techniques |
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5 |
Retail Store Design & Layout Planning |
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6 |
Visual Merchandising |
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BBA (Hons) Retail & E-Commerce Management Semester-IV |
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1 |
Disaster Management |
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2 |
Fundamentals of Digital Marketing for Retail Business |
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3 |
Personal Enhancement |
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4 |
Retail Store Operations & Mall Management |
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5 |
Retail Supply Chain Management and Dropshipping |
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6 |
Retail Information System: Design, Approach, and Components |
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7 |
Startups in Retail |
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BBA (Hons) Retail & E-Commerce Management Semester-V |
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1 |
Branding for Retail Managers |
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2 |
Digital Marketing and User Experience |
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3 |
Entrepreneurship and Family Business Management |
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4 |
Franchise Management |
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5 |
Product and Service Strategy |
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6 |
Retail Data Analytics |
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BBA (Hons) Retail & E-Commerce Management Semester-VI |
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1 |
Business Ethics and Governance in Retail and E-Commerce |
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2 |
Start-ups in Digital Retail and E-Commerce |
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3 |
Internship |
BBA (Hons) Retail & E-Commerce Management College
Advanced Course in BBA (Hons) Retail & E-Commerce Management
