MA Advertising and Design

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Master of Arts in Advertising and Design

Duration

2 Years

Level

Post Graduation

Type

Degree

Eligibility

Grauduate or Equivalent in Respecitve field

MA Advertising and Design or Master of Arts in Advertising and Design is a Post-Graduate Mass Communication course. The course's idea is the ongoing marriage of advertising and design. The Master of Arts in Advertising and Design program allows you to concentrate on a creative approach to tackling communication difficulties in advertising and branding, as well as strategic thinking to produce effective and memorable campaigns.

You will study theoretical courses in this Master of Arts in Advertising and Design degree to get insight into the strategic thinking required to build powerful and memorable communication campaigns. Visual analysis, management practice, theoretical models, communication design, existing and upcoming media technologies, the advertising process, and the management of collaborative iterative creation of branding and marketing campaigns will all be covered.

MA Advertising and Design Eligibility

  • The candidates must have qualified for their Bachelor's degree or any other equivalent qualification from a recognized University.
  • The candidates should have secured a minimum of 45% aggregate marks (40% in the case of SC/ST candidates) in their Bachelor's.
  • Some of the very reputed universities and institutes conduct entrance examinations for admission.

MA Advertising and Design Syllabus

Syllabus of Advertising and Design course as prescribed by various Universities and Colleges.

Advertising and Design

Marketing Strategy and Marketing Communications

Creative Direction

Optional Modules

Consumer Behavior

Relationship and Direct Marketing

Internet Marketing

Sales Promotion and Sponsorship

Integrated Communication

Visual Communication

Media Policy

Dissertation

 

MA Advertising and Design College

MA Advertising and Design Course Suitability

  • Students will be prepared to work as junior planners, strategists, or creatives in any multinational advertising center.
  • They will demonstrate advanced research, analytical, creative problem solution, and involvement skills.
  • Students will be able to effectively convey their thoughts and strategies. By the end of the course, they will have a distinct view of their future job in advertising as a result of their learning, doing, and interaction with the industry.  

How is the MA Advertising and Design Course Beneficial?

  • This Master of Arts in Advertising and Design degree is intended to provide students with options to work in the creative industries or to continue pursuing research projects at the Ph.D. level.
  • This Master of Arts in Advertising and Design program is ideal for students who want to work in the advertising profession at various levels and responsibilities.
  • Graduates are prepared for entry-level work in advertising or marketing as designers with titles such as graphic artist, junior advertising designer, junior advertising artist, and junior marketing designer.

MA Advertising and Design Employment Areas

  • Creative Industries
  • Colleges & Universities
  • Digital & Social Media
  • Film Industry
  • Traditional Advertising & Design Agencies

MA Advertising and Design Job Types

  • Art Director / Creative Director
  • Design Consultant
  • Graphic Designer
  • Storyboard & Concept artist
  • Visualizer
  • Web Designer