BBA (Hons) Marketing

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Bachelor of Business Administration Honors in Marketing

Duration

3 Years

Level

Graduation

Type

Degree

Eligibility

10+2

BBA (Hons) Marketing or Bachelor of Business Administration Honors in Marketing is a full-time three-year undergraduate degree program.

BBA (Hons) Marketing Eligibility

  • The candidates must have qualified for their 10+2 examination or equivalent qualification from a recognized Board.
  • The students should have secured a minimum of 55% aggregate marks or equivalent CGPA at their Intermediate level.

BBA (Hons) Marketing Syllabus

Syllabus of Honors in Marketing Course as prescribed by various colleges & universities.

BBA (Hons) Marketing Semester-I

Sr. No. 

Subjects to Study

1

Business Law

2

Business Economics

3

Business Communication

4

Computer Application

5

Financial Accounting

6

Principles & Practice of Management

BBA (Hons) Marketing Semester-II

1

Business Environment

2

Business Mathematics

3

Environmental Management

4

Management Accounting

5

Organizational Behavior

6

Profit Planning & Control

BBA (Hons) Marketing Semester-III

1

Business Finance

2

Business Statistics

3

Computer Application

4

Marketing Concepts

5

Manpower Management

6

Production Methods

BBA (Hons) Marketing Semester-IV

1

Business Finance

2

Industrial Law

3

Office Management

4

Operations Research

5

Research Methodology

6

Sales & Distribution Management

BBA (Hons) Marketing Semester-V

1

Advertising & Public Relations

2

Banking Law & Practice

3

Human Resources Development

4

Indian Economy

5

Management Information System

6

Summer Training Report

BBA (Hons) Marketing Semester-VI

1

Corporate Planning & Strategic Management

2

Entrepreneurial Development

3

Financial Institutions and Markets

4

International Marketing

5

Marketing of Services

 

Advanced Course in BBA (Hons) Marketing

  • MBA Marketing