Duration 3 Years |
Level Graduation |
Type Degree |
Eligibility 10+2 or Equivalent |
B.Com Marketing or Bachelor of Commerce in Marketing is a full-time three-year Under-Graduate degree program. The Bachelor of Commerce in Marketing degree emphasizes the techniques and methods of managing and planning for marketing. Students proceed through the curriculum in a planned sequence that culminates with the development of a marketing plan. The Bachelor of Commerce program in Marketing focuses on proven practices and the application of theory covering research, the nature of consumers, sales management, advertising, quality management, law, and ethics in the marketing environment.
The Bachelor of Commerce program in Marketing aims at developing hardcore marketing strategists and marketing entrepreneurs. The Bachelor of Commerce program in Marketing also introduces students to critical thinking skills by providing them with practical marketing principles, examples, and case studies, all of which develop the student’s cognitive abilities and enable them to develop marketing strategies for their organizations.
B.Com Marketing Eligibility
B.Com Marketing Syllabus
Syllabus of Marketing Course as prescribed by various Colleges & Universities.
B.Com Marketing Semester-I |
|
1 |
Business Regulatory Framework |
2 |
Communicative English |
3 |
Financial Accounting |
4 |
Principles & Practice of Management & Business |
B.Com Marketing Semester-II |
|
1 |
Business Mathematics & Statistics |
2 |
Communication |
3 |
Economics |
B.Com Marketing Semester-III |
|
1 |
Economics-II (including Mathematics for Economics) |
2 |
Information Technology & its Application in Business |
3 |
Principles of Marketing & E-Commerce |
B.Com Marketing Semester-IV |
|
1 |
Direct & Indirect Taxation |
2 |
Financial Accounting II |
B.Com Marketing Semester-V |
|
1 |
Consumer Behaviour & Sales Management |
2 |
Environmental Studies |
3 |
Retail Management & Marketing of Services |
B.Com Marketing Semester-VI |
|
1 |
Product & Pricing Management + Marketing Communication |
2 |
Rural Marketing & International Marketing |
3 |
Project Work (Written + Viva-voce) |
B.Com Marketing Colleges
B.Com Marketing Suitability
How is the B.Com Marketing Course Beneficial?
B.Com Marketing Employment Areas
B.Com Marketing Job Types
Advanced Courses in B.Com Marketing